Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new feature.

A prominent Apple analyst says iPhone 16 Pro preorders were lower in the first weekend relative to last year’s iPhone 15 Pro performance.

The European Union said Thursday it will outline steps to compel Apple to open up its iPhone and iPad operating systems to competing technologies under the bloc's tough new digital rulebook, which threatens hefty fines for breaches.

The EU said Apple must make sure devices made by rivals work with its iPhones and iOS operating systems in accordance with the Digital Markets Act

Apple Intelligence is edging closer to being ready for primetime. Apple has released the public beta of iOS 18.1, which includes some of the major generative AI features that the company has been talking up over the last few months.

If you're not using the beta version of Apple Intelligence, here's when you can expect to get the new features. © 2024 TechCrunch. All rights reserved. For personal use only.

Apple has just released public betas of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, and they include upcoming Apple Intelligence features like text re-writing tools, the glowy new Siri design, a “Clean Up” tool to remove objects from your photos,